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Additional states propose digital advertising tax

  • Proposed Digital Advertising Taxes: Massachusetts, Montana, and Rhode Island have introduced modified versions of Maryland’s digital advertising tax, with Massachusetts proposing a 5% excise tax on companies earning over $25 million from digital advertising services.
  • Montana’s Draft Bill: Montana’s proposed legislation (D. 1649) suggests a 10% tax on digital advertising revenue for companies with global revenues of $25 million or more, emphasizing a higher tax rate compared to Massachusetts.
  • Rhode Island’s Budget Proposal: Rhode Island’s budget proposal includes a 10% tax on digital advertising revenue for companies with at least $1 billion in global revenues, similar to the other states. However, like Maryland’s tax, these proposals could face potential legal challenges if enacted.

Source PwC

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